Professor Sok‑Tae Kim (Ted Kim) — Course Homepage, 2026-1

Undergraduate: International Marketing · Global Business Strategy | Ph.D.: Advanced International Marketing

Undergraduate

International Marketing

Time: Wed (4,5,6) · Room: 1027 · Credits: 3

Weekly Schedule (15 weeks)
WeekDateTopicReadings/FilesNotes
12026‑03‑04Course intro; International Marketing Overall Syllabus
22026‑03‑11Class 2 Lecture 2 Class 2 reading material
32026‑03‑18Class 3 Lecture 3 Class 3 reading material
42026‑03‑25Class 4 Lecture 4 Class 4 reading material
92026‑04‑29Class 9 Lecture 9 Questions
92026‑05‑13Class 11 Lecture 11 Questions
122026‑05‑13Class 12 Lecture 12 Questions
132026‑05‑27Class 13 Lecture 13 Questions
142026‑06‑2Class 14 Lecture 14 Questions
Objectives & Materials
  • Apply 4P/7P to global contexts
  • Evaluate localization vs. standardization

Text: Keegan & Green, Global Marketing (10e)

Undergraduate

Global Business Strategy (Code: 62429-04)

Time: Tues 1,2,3 (849), 5,6,7 (850) · Credits: 3

Weekly Schedule (15 weeks)
WeekDateTopicReadings/FilesNotes / Homework
12026‑03‑03Course intro; Global Business Strategy Syllabus.pdf
12026‑03‑10 Global Business Strategy - Intro Lecture 2
12026‑03‑17 Global Business Strategy - Intro Lecture 3
12026‑03‑24 Global Business Strategy - Intro Lecture 4
92026‑04‑28 Global Business Strategy - Intro Lecture 9 Questions
112026‑05‑12 Global Business Strategy - Intro Lecture 11 Questions
122026‑05‑19 Global Business Strategy - Intro Lecture 12 Questions
132026‑05‑26Class 13 Lecture 13 Quiz Questions
142026‑06‑2Class 14 Lecture 14
Objectives & Materials
  • Diagnose cross‑cultural management challenges
  • Align global HR/leadership with strategy

Text: Luthans & Doh, International Management (11e)

Ph.D. Seminar

Advanced International Marketing

Time: Thurs (4,5,6) · Room: 1030-1 · Credits: 3

Minimal layout for weekly research topics and datasets.

Weekly Schedule (15 weeks)
WeekDateTopicReadings and Lecture NotesNotes
12026‑03‑012Advanced International MarketingSyllabus.pdf
12026‑03‑012Advanced International MarketingLecture 1
92026‑04‑29Class 9 Lecture 9 Questions
92026‑05‑7Class 10 Lecture 10 Questions
92026‑05‑14Class 11 Lecture 10 Research Questions
122026‑05‑14Class 12 Lecture 12
132026‑05‑28Class 13 Lecture 13
142026‑06‑4Class 14 Lecture 14
Objectives & Materials
  • Model and measure capital mobility
  • Design empirical paper with policy implications

Refs: Obstfeld & Rogoff; IMF WEO/GFSR; FATF reports

Contact Us

Email: ted7@dgu.edu

Phone: +82-10-2264-3806

© 2025 Prof. Sok‑Tae Kim ·